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News & Events

May 14-16, 2012; Orange County Convention Center, ORLANDO, Florida (USA)
Catch Minacs’ CIO Arvind Sood as he shares practical tips and tools to translate business intelligence into real business results, at the world’s largest SAP conference on Tuesday, May 15 at 11:00 am. Arvind will speak on the topic "Making Business Intelligence More Intelligent: Insider Tips and Techniques”.


May 11, 2012; The Westin, MUMBAI, (India)
Catch Milind Godbole share his views at the inaugural CEO Panel discussion on "Driving non-linear growth - do we have a business model?", at the fourth edition of the BPO India Forum in Bangalore.


Blog: Customer Relationship Management

 

Brand Management in the Social Media Age: 4 Tips to Engage Your Consumers

Author: Brent Drewry | Global Director-Social Media at Minacs Marketing Solutions
“A brand is no longer what we tell the customer it is – it’s what customers tell each other it is.”- Scott Cook, Intuit
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Customer Effort Score (CES): A New Perspective on Customer Satisfaction

Author: Todd Atkinson | Training and Quality Manager at Aditya Birla Minacs
A while ago, our Chatham client delivery center in Ontario, Canada helped a major automotive company change the way...
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Contact Center Management: 10 Steps to a High-Performance Leadership Culture

Author: Heather Littlejohns | Director-Operations at Aditya Birla Minacs
Anyone who’s ever worked in contact center management understands that the job is not for the faint of heart. Dealing with daily problems is inherent in the business process outsourcing environment...
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Customer Experience: Do You Use Customer Service to Change Lives?

Author: Adam Hachey | Site Leader at Aditya Birla Minacs
For most of us, life changing experiences mean events that make a dramatic impact on the way we live our lives and think about ourselves, others and the world. When we think “life changing experience” we tend to think of the big things, like the birth of a child or saving a life.
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Building Customer Loyalty: The Devil Is in the Analytics!

Author: Michael Koontz | Senior Vice President, Banking and Financial Services at Aditya Birla Minacs
We know that customer retention and loyalty management is crucial to long-term business success, especially in a slow-growth economy. Incentive programs can be a great tool to drive loyalty but with endless incentive design options, the best way to ensure that your investment in an incentive program...
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