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Insights for business leaders in outsourcing, business virtualization and industry trends.

News & Events

April 18 - 21, 2012: Hyatt Regency Resort & Spa, Huntington Beach, CALIFORNIA (USA)
Meet the Minacs team! We will be showcasing our TradeFree™ suite of trade finance solutions at the exhibitor area.


February 3 – 6, 2012: Las Vegas Convention Center, LAS VEGAS, NV (USA)
For 30 years Minacs has been helping American automobile brands and their dealers delight customers. Don’t miss meeting the Minacs team at NADA!
Blog: Customer Relationship Management
Author: Sachin Karnik | Vice President of Operations at Aditya Birla Minacs

REDISCOVERING CHAT FOR ENCHANTMENT

There are many ways to ensure enchantment for your customers. Marketing guru, Guy Kawasaki defines “enchantment” as a process of delighting people with a product ... more>>
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Author: Dan Turner | Executive Director of Client Services at Aditya Birla Minacs
As in-home technology expands and evolves and consumer products proliferate, the ability to resolve technical issues quickly and correctly will play an increasingly important role in driving customer satisfaction and retention ... more>>
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Blog: Finance and Procurement
Authors: Keith Alphonso | Director of Business Development at Aditya Birla Minacs
              Jeffrey Knopman | Cofounder and Principal at Profit Solutions Group Inc.
If you are financing your business by Factoring, you had better factor in the possibility of being hit by  chargebacks and deductions issued by major retailers, specialty stores and catalogues.                   more>>
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Authors: Amit Sharma | Vice President & Head Procurement Outsourcing at Aditya Birla Minacs  
              Bhawna Bhatia | Manager-Finance & Procurement Services at Aditya Birla Minacs  
In our previous blog, we discussed how an outsourcing strategy could help a CFO be a better “partner” to the business and proposed a framework for organizational transformation. In this post, we intend to offer some concrete directions to derive early business results from... more>>
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Blog: Vision 2020
Author: Rajkamal B | Global Head – Organizational Development (OD), Measurement & Rewards (MR)
Today, people born between 1981 and 1999, or Millennials* as they are called, are clearly the fastest growing segment of our employee population. They may already be in the majority at several organizations and clearly... more>>
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Author: Scott M. Shafer | Global Leader, Manufacturing, Strategic Industries & MMS at Aditya Birla Minacs
Editor’s Note: To continue with our Crystal Ball 2012 blogs, Scott Shafer, Global Leader, Manufacturing, Strategic Industries, and Minacs Marketing Solutions, shares his views on how business process outsourcers can prepare to meet the demands ... more>>
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Blog: ExpertSource
Authors: Anand Kumar | Associate Vice President-Operations at Aditya Birla Minacs  
              Santosh Mahor | Assistant Manager-Training & Quality at Aditya Birla Minacs 
Editor’s Note: This article is based on an award winning case study that competed with 252 global teams at the “Aditya Birla Awards” in the WCM category. Minacs was represented by Anand Alex Kumar, Santosh Mahor, Tushar Mehta, Pooja Mehta and Purvish Patel ... more>>
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Author: Joanne Morrison | Manager, Marketing Communications at Aditya Birla Minacs
With “free” access to millions of prospects and the ability to target your audience according to any number of demographic criteria, multi-channel marketing should be easier than ever. However, the reality is that electronic media and digital convergence ... more>>
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